Credit: inventiva.co.in
Ethnic attire is distinct because of its long history. It’s wonderful in every way, from the expertly woven fabric to the energizing aroma of the several colors used. Hand painting, embroidery, or printing sets the clothes apart. When you open your closet and touch your favorite ethnic apparel, it instantly takes you back to the last time you wore it.
Finding our favorite ethnic wear brand took us all year. We are really passionate about our line of ethnic clothing because of this.
Finding the top elegant fashion clothing labels in a nation with as much cultural diversity as India can be difficult!
We have already done the legwork for you by compiling a list of the top 10 Indian ethnic clothing brands. Pick one after reading about it.
The Best Indian Ethnic Clothing Brands
1. Biba
Meena Bindra established Biba, which is Hindi for “a pretty woman,” in 1988. Meena started her job out of her Delhi home. Meena began creating clothing out of enthusiasm and showed her creations to her friends. The clothing quickly gained popularity.
Meena helped ladies feel at ease with fashion in the beginning. It might be fascinating to learn that Meena was the inspiration behind the well-known Patiala salwar, which has been featured in numerous Bollywood tunes. Meena keeps improving the designs while maintaining the tradition. At Biba, you may get a variety of ethnic clothing, including palazzo sets, Kurtis, and salwar kurtas. One of the top Indian clothing brands is Biba since all of its designs are built with comfort in mind.
2. Okhai
The Tata Chemicals Society For Rural Development (TCSRD) established Okhai as an NGO in 2008. This was established in Mithapur, where the business had a plant, as part of Tata Chemicals’ CSR. The goal was to give the artisan women of the community more influence.
Okhai focuses on fusing traditional arts, such as hand block printing, Madhubani painting, mirror work, hand embroidery, etc., with regular clothing!
Additionally, the firm sells copper kitchenware, wall hangings, and jewelry with tribal designs. Okhai has increased its artisan base to 24,000 and has continued to develop during the challenging epidemic time. Okhai is now the top online retailer of ethnic clothing as a result.
3. The UBAK
Founded 17 years ago with the sole purpose of providing customers with elegant fashion clothing. The company’s founding premise is to turn your ideas into designs. The business was started by Mrs. Arry Kaur, who only collaborates with the best fashion designers who can turn a dull idea into a vivid design. While servicing the citizens of India, Canada, and the US, the company is establishing high standards for original concepts and designs. High-end fashion concepts are guaranteed by Mrs. Arry Kaur, who also totally delights her clientele with vibrant colors and designs.
4. Soch
Soch is a high-end ethnic clothing company. The company sees itself as a representation of contemporary, strong women. They stand out for their use of luxurious materials including chiffon, georgette, and silk. Along with salwar suits, they have a magnificent selection of sarees to choose from.
Soch is a well-known ethnic apparel company in India and overseas. It was founded in 2015.
5. Rangmanch
Pantaloons’ Rangmanch is defined by a vibrant explosion of color, as the name implies! The collection includes colorful greens, stylish fuschias, and bright yellows as aesthetic treats. Rangmanch uses the fluttery Liva fabric, which is exceedingly delicate and light.
Rangmanch is recognized for its kurtis, salwar kurta sets, dupattas, churidars, and Anarkali.
6. Aurelia
Literally, the name Aurelia means “the golden girl.” By the brothers Pasricha, the company was founded in 2009. (yes, the same Pasrichas who own W). Their goal was to create a collection that the modern woman could afford. It combines formal, informal, and festive stylings.
Aurelia features a sizable range of kurtis, churidars, dupattas, and salwar-kurta sets for both formal and informal occasions.
Designs by Aurelia are simple to wear and strike the perfect balance between feminine and sassy!
7. Global Desi
The wasabi zing and vibrant burst of the Global Desi range will have you craving more. As the name suggests, the company has a global following while also appealing to the nomad in you.
The business, which was established in 1995, is fortunate to be led by renowned fashion designer Anita Dongre. The clothing collection comes in a range of forms and cuts.
It features a vibrant assortment of kurtis, jackets, palazzo sets, and long dresses.
8. Melange
Melange is a subcategory of Lifestyle. Initially, it was sold under the Lifestyle private label. 2011 saw the launch of Melange, Lifestyle’s ethnic clothing line, and its own brand store. The term is a byword for fashionable modernity.
The company sells clothing that is fashionable, on-trend, and comfy for a fair price. This is Melange’s primary point of distinction. It combines traditional textiles, colors, and designs with cutting-edge trends. This keeps the brand attractive and appealing to both men and women of all ages.
Melange offers a variety of clothing options for men. It is the ideal spot for family fashion because of this!
9. W For Women
In 2001, the Pasricha brothers founded W. The objective was to offer modern clothing to Indian women as they changed. Similar to a Gulzar song, W clothing sticks out in a crowd rapidly. With the pastel color and the clean lines, it speaks for itself.
W was the first company to identify seven custom sizes for clothing in addition to the standard three sizes. This demonstrates a focus on the needs of the customer.
For festive events, W clothes offer a variety of delicate, pastel hues and rich, regal-looking clothing. Every young working lady wishes to include a W item in her closet.
10. Fabindia
William Nanda Bissell founded Fabindia in 1960 in New Delhi. In Delhi, William was employed by the Ford Foundation. Initially, Fab India exported home goods from India. The business entered the domestic retail sector in 1976.
The idea of buying directly from craftsmen and community-based groups and sharing earnings with them was invented by Fabindia. As a result, Fabindia gained a lot of goodwill and at first became the elite class’ preferred brand. It is now a well-known brand for everybody who adores Indian textiles.
Sarees, skirts, dupattas, and kurta pajama sets are just a few of the clothing options available at Fabindia for men, women, and kids.
Along with clothing and furniture, the brand has recently expanded to include a cafe and a children’s experience center.
Wrapping Up
Wearing ethnic clothing throughout the holiday and wedding season is a must, no matter where you live. Therefore, the Indian elegant fashion companies described above will make your wish to wear an ethnic dress come true.
So pick your preferred retailer and dominate the forthcoming holiday and wedding season.
Enjoy your shopping!
